DO YOU WANT TO

DEVELOP YOUR BUSINESS INTERNATIONALLY?

• Compliance and European regulations
• Partner search
• Company missions

• European funding (EIC Accelerator / Horizon Europe)
• Support for fund-raising

• Innovation audit
• Intellectual property
• Environmental & digital transition

With a population of 1.3 billion that is expected to double by 2050, and a profound change in consumer habits, Africa is emerging as a strategic choice for companies looking to expand their activities around the world. The natural resources of the continent, which holds 30% of the world's mineral reserves, also add to its appeal, while its rapid urbanization and the development of African cities open up opportunities for innovation in many sectors.

To support your projects in Africa, risingSUD works with a network of partners such as Team France Export, Africalink, and ANIMA Investment Network.

A focus on the countries with the most active support programs:

▶  South Africa

• Why?

South Africa has established itself as an economic and technological leader on the African continent. Its energy mix and connectivity make it a favorable environment for investment in a number of sectors. With its skilled workforce and well-developed financial institutions, South Africa is a prime destination for companies looking to participate in a greener, more sustainable economy while taking advantage of growth opportunities in Africa's emerging markets.

• When? 

From 18 to 23 November 2024, take part in our mission to Cape Town and Johannesburg to explore your opportunities in the fields of energy, the environment, and the circular economy.

▶  Benin

• Why? 

With its political stability and diversified economy, Benin offers a favorable environment for investment in many sectors, thanks in particular to the creation of special economic zones and ambitious development plans. Its geographical location close to Nigeria, Africa's largest consumer market, makes it a strategic hub for companies targeting cross-border trade and regional cooperation.

• When?

From 14 to 17 October 2024, join our prospecting mission to Cotonou and explore business opportunities in industry, the environment, and the agri-food sector.

The Middle East and North Africa region is home to a mosaic of markets, from oil economies to developing countries. Linking Europe, Asia, and Africa, this region facilitates international trade and opens doors to neighbouring markets to the south.

▶  Saudi Arabia

• Why? 

Saudi Arabia is a dynamic market with numerous opportunities thanks in particular to its Saudi Vision 2030 program focused on economic diversification and innovation. Recent reforms and ongoing mega-projects (NEOM, Qiddiya, Red Sea Project, Expo 2030) are opening up opportunities in sectors such as energy, infrastructure, tourism, and technology.

▶  Turkey

• Why? 

Turkey is strategically located between Europe and Asia. Its young, well-educated population, and booming economy make it a market worth exploring for French companies. In the construction sector, the recent earthquakes have reinforced the need to modernise infrastructure, develop housing, and undertake major urban projects.

• When? 

From 11 to 14 June 2024, explore new opportunities in the public works, construction, and industry sectors and take an active part in Turkey's sustainable economic growth.

The United States–Mexico–Canada Agreement (USCMA) facilitates trade, encourages investment, and opens the doors to a market of more than 490 million consumers. With economic stability, a high standard of living, and relatively low unemployment, the United States and Canada are ideal destinations for European companies. From manufacturing and finance to new technologies and tourism, the opportunities are endless.

▶  SOUTH SPACE DAYS trade mission @ Space Symposium - Colorado & California

• Why?

Colorado is home to several military bases, federal agencies, and the United States Space Command. The high-tech industries linked to this sector have contributed to the region's economic prosperity, particularly around the cities of Denver and Colorado Springs.

California, and the Los Angeles basin in particular, is distinguished by its history of hydrocarbon production and refining, heavy industry, and the military-industrial complex. These industries are supported by internationally renowned universities such as Caltech, UCLA, USC, and CSULA.

• When? 

The most recent mission occurred from 8 to 13 April 2024. A new mission will be announced to explore opportunities in the American space and aerospace sectors, as well as the industry of the future.

▶ “FRENCH TECH CAPITAL DAYS” trade mission – Florida (Miami) 

• Why?

With its economy growing by 4.6% per year, Florida has a thriving industrial sector as well as vibrant aerospace and tourism sectors. It has favorable tax policies and an abundant workforce, particularly the labor pool of tech talent in Miami, making it a major hub for the financing of start-ups, but also for life sciences, clean technologies (particularly solar), industries of the future, defense, logistics, and distribution.

• When?

The most recent mission was held from 15 to 19 April 2024. A new mission will be announced so if you want to discover the opportunities in smart tech and greentech.

▶  "MARITIME, PORTS AND ENERGY" trade mission – North America (California and Canada)

• Why? 

California has a rich history of hydrocarbon production and processing, as well as a large military-industrial complex around the ports of Los Angeles and Long Beach. This makes the region a strategic location for companies focused on renewable energies and the decarbonization of industry and ports.

Canada is the world's 10th largest economy and serves as a genuine springboard for understanding and assimilating North American business practices. The country also has a dynamic ecosystem of companies working in the key sectors of the South of France region such as aeronautics, industry, technology, artificial intelligence, health, bluetech, the environment, and agri-food.

The Sud Provence-Alpes-Côte d’Azur Region has forged two important alliances in North America. Since 2017 there have been business partnerships and synergies in place with San Diego and the same arrangement was launched in 2021 in Canada with the cities of Montreal, Quebec City, and Rimouski.

• When? 

From 10 to 14 June 2024, the mission visit Los Angeles, San Diego and Vancouver and will focus on activities in the blue economy, decarbonization, and the energies of tomorrow sectors.

South America is a dynamic region with a variety of economies, from thriving industries in Mexico and Colombia to flourishing agriculture in Argentina and Brazil. Business opportunities abound, particularly in the consumer goods, financial services, and advanced technology sectors.

▶  "Booster" trade mission for South America

• Why?

This 12-month program will enable you to accelerate your project in South America with:

• Consulting: Devising a personalized strategy for long-term development in the region.
• Prospecting: Targeting the country offering the best market potential for your company.
• Follow-up and getting a foothold in the market: Finding initial customers via our local partners.

• ▶  "Export" Mission for Latin America

  Objective: Throughout the year, we provide step-by-step support for your international export strategy in three sectors: industry, environment, and agri-food/agriculture.

  • Why?

  Together with our partner, we carry out in-depth market research to identify the most promising country for your project. Contact us today and open new doors for your business! 

  • When?

  All year long.

Asia is the engine of global economic growth. It offers a huge consumer market, as well as a skilled and competitive workforce. Artificial intelligence, robotics, and renewable energies are now at the heart of Asia's technological clusters, and they resonate with the skills and technologies of the innovation clusters in the South of France.

▶  Trade mission to Asia (Hong Kong, Japan, South Korea) 

• Why?

The simplicity of setting up a business, the tax advantages, and the proximity to China make Hong Kong a springboard to the Asian market. As the world's 3rd largest financial centre, Hong Kong offers a business-friendly environment with market infrastructures and regulations that meet international standards. Its economy is based on three cornerstones: trade, logistics, and finance. The tourism sector is also booming, thanks in particular to the attraction of Chinese visitors for luxury goods, which are not subjected to sales taxes.

Japan, as a world leader in technological innovation, excels in the fields of electronics, automobiles, and robotics, but also in health and cosmetics. This mature and demanding market offers companies from the South of France the opportunity to verify the quality of their products and services and to acquire a distinguished reputation. 

South Korea is one of the world's ten largest economies. The country is home to sectors of excellence in diverse fields, from traditional (aeronautics, agri-food, luxury goods) to digital, sustainable development, and biotechnology. With more than 200 French companies based in the country and 5650 exporting companies, France shines in South Korea thanks to the diversity and dynamism of its business community.

• When? 

In November 2024, take part in the Asia mission: Hong Kong, Japan, and South Korea!

Asia is the engine of global economic growth. It offers a huge consumer market as well as a skilled and competitive workforce. Artificial intelligence, robotics, and renewable energies are now at the heart of Asia's technological clusters, and they resonate with the skills and technologies of the innovation clusters in the South of France.