VOUS SOUHAITEZ DÉVELOPPER VOTRE ACTIVITÉ À L’INTERNATIONAL ?

• Compliance and European regulations
• Partner search
• Company missions

• European funding (EIC Accelerator / Horizon Europe)
• Support for fund-raising

• Innovation audit
• Intellectual property
• Environmental & digital transition

With a population of 1.3 billion that is expected to double by 2050, and a profound change in consumer habits, Africa is emerging as a strategic choice for companies looking to expand their activities around the world. The natural resources of the continent, which holds 30% of the world's mineral reserves, also add to its appeal, while its rapid urbanization and the development of African cities open up opportunities for innovation in many sectors.

To support your projects in Africa, risingSUD works with a network of partners such as Team France Export, Africalink, and ANIMA Investment Network.

A focus on the countries with the most active support programs:

▶  Sénégal

• Why?

Senegal, thanks to its Emerging Senegal Plan (PSE) and its strategic geographical position, is a gateway to West Africa and a major logistics hub, making it a prime destination in Africa for international investors. With a stable political climate and rapidly developing infrastructure, the country is particularly attractive in the sectors of infrastructure, energy, agriculture, and technology. Senegal also positions itself as a regional leader in sustainable development, offering numerous opportunities in renewable energy.

• When? 

From November 3 to 7, 2025, join our economic mission in Dakar and benefit from a customized meeting program to develop your activities on site.

▶  Benin

• Why? 

Mauritania, rich in natural resources such as natural gas and iron, is attracting more and more foreign investors. With flagship projects like the exploitation of the Grand Tortue Ahmeyim (GTA) gas field, the country is positioning itself as a future key player in the energy sector in Africa. Additionally, its growing openness to international cooperation makes it a gateway for companies looking to diversify their investments in West Africa with limited competition.

• When?

Following the mission in Senegal, join the mission in Nouakchott with Africalink and explore the opportunities to be seized on site as well as the main development projects.

The Middle East and North Africa region is home to a mosaic of markets, from oil economies to developing countries. Linking Europe, Asia, and Africa, this region facilitates international trade and opens doors to neighbouring markets to the south.

Why?

Morocco is a strategic hub for international trade, thanks to top-notch port infrastructure like the Port of Tanger Med, one of the largest ports in Africa and a gateway to Europe, Africa, and America. Additionally, the country boasts a diversified economy, attractive free zones, and a booming tech sector driven by ambitious initiatives like GITEX Africa, the continent's largest tech event. Since its first edition in 2023, this fair has established itself as the innovation event in Africa. The 2024 edition attracted over 50,000 visitors and 1,800 high-level exhibitors from 130 countries. It is therefore a unique opportunity for companies from the southern region to showcase their expertise to the international community, with a particular focus on Moroccan and African targets.

When?

From April 14 to 16 at GITEX Africa Morocco, to exhibit at the largest Tech & Innovation fair in Africa, in Marrakech (for more information) From April 16 to 18 to get a tailored meeting program in Morocco adapted to your targets and sector of activity

Pour en savoir +

▶  Tunisia

• Why? 

Tunisia, with its strategic position in the Mediterranean and its trade agreements with Europe and Africa, is an ideal gateway to regional markets. It boasts a burgeoning tech ecosystem, supported by initiatives like the Startup Act, which fosters the emergence of innovative startups in sectors such as fintech, artificial intelligence, and renewable energy. Additionally, the country offers a skilled workforce and competitive costs, making Tunisia an attractive destination for investments in industry, tech, and services.

• When? 

From April 22 to 24, by participating in the BUSINESS TOUR TUNISIA during the Africa France Forum on Ecological and Energy Transition in Tunis and benefiting from a tailored meeting program.

▶  Saudi Arabia

• Why? 

Saudi Arabia is a dynamic market with numerous opportunities thanks in particular to its Saudi Vision 2030 program focused on economic diversification and innovation. Recent reforms and ongoing mega-projects (NEOM, Qiddiya, Red Sea Project, Expo 2030) are opening up opportunities in sectors such as energy, infrastructure, tourism, and technology.

The United States–Mexico–Canada Agreement (USCMA) facilitates trade, encourages investment, and opens the doors to a market of more than 490 million consumers. With economic stability, a high standard of living, and relatively low unemployment, the United States and Canada are ideal destinations for European companies. From manufacturing and finance to new technologies and tourism, the opportunities are endless.

▶  SOUTH SPACE DAYS trade mission @ Space Symposium - Colorado & California

• Why?

Colorado is home to several military bases, federal agencies, and the United States Space Command. The high-tech industries linked to this sector have contributed to the region's economic prosperity, particularly around the cities of Denver and Colorado Springs.

California, and the Los Angeles basin in particular, is distinguished by its history of hydrocarbon production and refining, heavy industry, and the military-industrial complex. These industries are supported by internationally renowned universities such as Caltech, UCLA, USC, and CSULA.

• When? 

The most recent mission occurred from 8 to 13 April 2024. A new mission will be announced to explore opportunities in the American space and aerospace sectors, as well as the industry of the future.

South America is a dynamic region with a variety of economies, from thriving industries in Mexico and Colombia to flourishing agriculture in Argentina and Brazil. Business opportunities abound, particularly in the consumer goods, financial services, and advanced technology sectors.

▶  "Booster" trade mission for South America

• Why?

This 9 to 12-month program will enable you to accelerate your project in South America with:

• Consulting: Devising a personalized strategy for long-term development in the region.
• Prospecting: Targeting the country offering the best market potential for your company.
• Follow-up and getting a foothold in the market: Finding initial customers via our local partners.

• Where ?

Chili, Brasil, Argentina, Colombia and Mexico.

Asia is the engine of global economic growth. It offers a huge consumer market, as well as a skilled and competitive workforce. Artificial intelligence, robotics, and renewable energies are now at the heart of Asia's technological clusters, and they resonate with the skills and technologies of the innovation clusters in the South of France.